I spent part of yesterday handling routine paperwork that accumulated
over the past two or three weeks. Part of my task was sorting through
commercial mail: discarding the dross that I kept only because I'd not
looked at it, retaining the book catalogs and newsletters which I'd
like to read, paying the bills, and sometimes puzzling over what to do
with the odd bits left over. One such odd bit
is a DVD that I
received from Genetic Programming, Inc. which contains a FREE
4-hour DVD inside!
along with an advertisement for a book
(Genetic Programming IV: Routine Human-Competitive Machine
Intelligence). The packaging looks so like one of the gaudy AOL
CD's that I quickly tossed it toward the discard pile with my left
hand, only to catch it with my right before it landed among the car
insurance ads. After a moment's thought, I put it in the pile of
things that I may look at soon or may discard next time.
I know several ways I could reasonably appear on a mailing list of
people interested in books on evolutionary computation. As I thought
about mailing lists, I turned up the radio, just in time to hear an
interview segment from Weekend Edition
about the new essay
section on the SAT. The interviewee recently wrote an article for the
Atlantic Monthly entitled Would Shakespeare get into
Swarthmore?
After analyzing essays by Shakespeare, Hemingway,
Orwell, and the Unabomber -- only the Unabomber's essay would have
scored well in the new exam -- the author of the article observed that
the SAT is a perfect predictor of who will get into top rate
colleges, and of very little else.
And I thought, I wonder
whether many marketers buy mailing lists from the Educational Testing
Service?
Later yesterday, I read about a study of server break-ins. The company who ran the study looked at some thousands of break-ins, not including those due to Windows worms and viruses, and counted how many of the compromised systems ran one operating system or the other. Many of the compromised systems ran Linux, and relatively few ran Mac OS X; therefore, concluded the company, Linux must be insecure while Macs are secure, with Windows somewhere between. This conclusion seems eminently logical, as much as if the company surveyors walked into a local high-end jewelry establishment, counted heads, and decided that the most Americans make salaries of at least $100K and will marry within the year.
I spent much of the remainder of yesterday afternoon reading about the migrations of cranes and about fluid mechanics. I also took an hour to walk to Barnes and Noble, browse, buy a toffee bar, and return home. Such little things make pleasant days.